Through the annual Pengeuge (Money week), Finans Danmark teaches young Danes about financial responsibility.
Pengeuge’s purpose is to teach Danes to better manage their economy and finance, providing a better understanding in these two areas. Both areas being a major problem among young people.
“One of the results in the report with figures from RKI [The Danish Register of Credit Information] show that 50,000 young people between the ages of 18 and 30 are registered as bad payers. It is primarily because they do not pay the bill for their mobile phone or newly purchased tablet” says senior economist at Finans Danmark, Solveig Råberg Tingey.
Once a year, Finans Danmark holds Pengeuge. In addition, they prepare educational materials, movies, The Pengeuge quiz and more. Primary schools get a week of financial and economic understanding among students in 7-8th grade.
Following an in-depth analysis of Danish digital agencies on the market, HTML24 was chosen as a digital supplier of Pengeuge 2017’s online browser-based quiz.
“We are extremely ambitious about Pengeuge because it is important to teach Danish youth about financial understanding. Therefore, we sought a supplier who could understand our vision and meet our requirements and expectations” says Mads Rørvig, Finans Danmark
Despite Pengeuge’s main target group being the young students, Finans Danmark has the vision of spreading the message of responsible economy to as many Danes as possible. Therefore, in addition to the schools prefered credential and login system – UNI-Login, a Facebook login was implemented as well. Now, people from all over Denmark can access the quiz. The quiz was optimized for PC, mobile and tablet so all quiz participants can battle across all platforms.
Take PengeQuiz here!