“No way, that that’s possible!”
“There was quite the scepticism within the industry, about the high user access that we planned to offer our business partners and event organizers on the new platform. But since we launched it, over 150 companies have accepted the offer and are now editing the information about their products.” –Pernille Kofod Lydolph, Director, Destination Bornholm.
Writing marketing content takes time. Traditionally, tourist organizations and travel agencies write copy texts for local businesses themselves. The travel agency will find press photos, etc. It’s a process that requires huge resources and takes a long time for the tourist and travel organizations.
A core element of the new bornholm.info is that the platform allows the Bornholmian companies to enter their businesses’ information on the site themselves.
“User access for companies is an innovative feature with an amazing success, which has released internal resources from previously very time-consuming operations.” -Pernille Kofod Lydolph, Director, Destination Bornholm.
The Bornholmian companies stormed the new website, and created their companies’ profiles with images, content, etc.
The digital tourist experience
“The new bornholm.info is an ambitious project that has become reality because of the constructive dialogue that we have experienced with HTML24 team throughout all the process.” -Pernille Kofod Lydolph, Director, Destination Bornholm.
HTML24 has strived to automate or minimize as many workflows as possible. At HTML24, we see no need to spend unnessercery time on processes that can be automated. Based on this, HTML24 built the non-profit organization’s new online platform.
Featuring beautiful photos of nature, togetherness and sights, the users feel drawn to the idyll and charm of Bornholm.
The finished project has become very beautiful and the platform works perfectly across all platforms.
At HTML24, we are very joyful to be allowed to participate in the creation of this adventurous digital platform for Bornholm.